Apple CEO Tim Cook today said that Apple TV+ is driven by a commitment to storytelling and artistic excellence, rather than ...

In a new interview, Apple CEO Tim Cook and other execs go in-depth on why Apple TV+ exists and is just now hitting its stride ...

Tim Cook and Lewis Hamilton are on top of the world. Or so it seems, as the CEO of Apple and the Formula 1 racing superstar ...

CatholicVote challenged Tim Cook on religious tolerance after an Apple TV+ scene showed characters stealing and disrespecting ...

Apple CEO Tim Cook says Apple TV+ isn't about selling more iPhones, pushing back on a common assumption about the streamer’s ...

The immense spending on Apple TV+ projects like "F1" is less about selling more iPhones to the public, and more about the art ...

Apple CEO Tim Cook and Brad Pitt surprised fans at the company's Fifth Avenue flagship store over the weekend to promote the ...

Apple has shelled out untold millions on original content for Apple TV Plus. And CEO Tim Cook acknowledged that it isn’t necessarily looking for a financial payback on that investment.

By Natalie Jarvey Apple TV - H 2015 Apple has announced a new Apple TV with several updated features. The device comes with a new remote with capabilities for voice commands using Apple’s ...

Tim Cook reportedly put the kibosh on an Apple TV production based on the notoriously snarky gossip website Gawker. The Apple CEO — who, along with his company, had been a frequent target of the ...

Tim Cook, CEO of Apple, joins WSJ's Gerard Baker at WSJD Live to talk about the growth of Apple and new products. Apple Chief Executive Tim Cook in a recent interview cautioned retailers about ...

Tim Cook and Lewis Hamilton are on top of the ... its expansion over the past half-dozen years of making movies and TV shows. Apple is banking on Kosinski and the team behind 2022’s hit ...