Chinese customs authorities have recently intercepted over 40,000 counterfeit Labubu, a top seller in Pop Mart products, which has seen growing global demand.

Flowwow's Irina Tatarinova writes on how brands that invest in FOMO marketing the right way, guarantee success.

How many times have you scrolled through social media today and spotted a gremlin-like plush dangling from someone’s bag? If the answer is "more than once," you’re not alone. Labubu is everywhere.

According to International Relations Study Association(IRSA), 3 AM lineups, mile-long queues, fights breaking out—in April ...

While collectible trends may be cyclical, the emotional connection Labubu creates with its audience gives it surprising ...

Content creator and "Labubu queen" Kelly Ann Shuman started her own collection back in April 2024, long before the dolls went ...

The small furry dolls, featuring quirky monster characters from toy retailer Pop Mart, are drawing crowds to stores in Sydney ...

Labubu, a plush toy that can cost as little as $22, has become a luxury must-have thanks to celebrities and social media. Go get one for your Birkin.

In the hunt for PopMart's elusive star collectible, some fans are spending thousands of dollars on rare editions and hiked-up ...

What is the latest pop-culture craze that has overtaken the world of collectible toys? Cllct explains: Labubu toys were ...

Unbeknownst to some, POP MART has an official Amazon storefront that sells most of their coveted drops, like the Big Into ...