Apple’s iPhone 16 lineup went on sale in September, and the company heavily marketed its AI features in a bid to get more consumers to upgrade. The early results weren’t promising.

Apple’s much-anticipated App Intents feature and a major Siri overhaul are now scheduled for launch in spring 2026, around ...

Apple has quietly undergone a major restructuring of its management team that has sparked speculation about the future of the world’s third most valuable company — but CEO Tim Cook isn’t ...

Apple faces AI and tariff challenges despite strong earnings. Explore insights on market performance, Tim Cook's strategy & future innovations.

Discover why Apple shares are down 25% from 2024 highs, key factors driving the decline, and insights on the ideal price to ...

Apple is working on a new Siri that will be able to control third-party apps, and is already testing with WhatsApp, Uber, etc ...

A new report breaks down issues from Apple Intelligence to tariffs, and says the problems are insurmountable. Why the report ignores the solutions Apple has always used effectively, we have no idea.

Apple faces a major management shift as key executives plan to retire, with no clear successor to CEO Tim Cook. Amidst a challenging period for innovation, the tech giant's leadership changes ...

Apple is forming a new AI team to build a ChatGPT-like tool focused on search, signalling a major shift in strategy ahead of the iPhone 17 Pro launch.

Apple is investing another $100 billion to expand its operations in the United States, the company announced on Wednesday, as President Donald Trump said he would levy a large import tax on chips ...

Apple's plan to make India a major iPhone export hub faces challenges as the US imposes a 25% tariff on Indian goods, potentially delaying expansion p ...

Apple has addressed a major security vulnerability with its latest software updates for iPhone, iPad, and Mac. Check it out ...