News

Nielsen and WPP Media said they struck a new agreement for the large media-buying operation to utilize Nielsen’s audience ...
WPP Media was the star billing in an otherwise lackluster second quarter earnings presentation to investors this morning, ...
India’s largest multi-platform attention research proves that true attention is one of the strongest drivers of business ...
Clients are spending less on advertising due to tariffs, WPP warned on Thursday, as it halved its interim dividend following ...
The outgoing CEO’s final financial update highlighted the key issues facing his successor come their September 1 handover, ...
Ratheesh spent nearly 10 years at WPP Media as general manager at Motivator, having joined the group in 2014 as business ...
B&T breaks out scientific calculator to study WPP's numbers before deciding it's too complicated & returns to counting on ...
Mark Read, the outgoing chief executive of WPP, has said this year’s restructure of WPP Media, which has included dropping the Group M brand, “may have been disruptive, but it’s been necessary work”.
As part of the collaboration, Nielsen’s data and insights will be integrated into WPP’s Open Media Studio to support ...
The group reported pre-tax profits tumbling to £98 million for the six months to June 30, down from £338 million a year ...
The deal will cover TV, streaming, audio and cross-platform ad performance via Nielsen ONE and integrate the former's insights into the latter's Open Media Studios platform ...
Snapchat, WPP Media and Lumen release a landmark study revealing that real attention is the most powerful driver of digital ...