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The complete beginner's guide to Schema.org markup Do you know how to speak ‘search engine’? If there was ever a universal language for communicating with search engines, Schema.org is probably it.
Cybersecurity in SEO: How website security affects SEO performance Websites suffer an average of 58 attacks every day. Here is a very thorough, careful overview of how these attacks can seriously ...
As an extra fun fact, our very own Search Engine Watch was cited in that Google debut paper! By none other than Page and Brin themselves, stating that there were already 100 million web documents as ...
What’s the impact of social media on consumer buying decisions? How does buying on social media look today? How can it change in the future?
7 Things You May Not Know About Google's Disavow Tool The process of disavowing links through Google is a mystery to many, and several misconceptions have surrounded the tool's use since it launched.
The ultimate guide to meta tags: why they matter and how to optimize them for impact Meta tags are essential for creating or optimizing a webpage for SEO. Johann Godey reviews the most common meta ...
The future of Google and what it means for search Croud's Organic Strategy Director discusses the future of Google, right from Google's antitrust lawsuit to Apple as a future rival, and more.
A guide to implementing Google’s “How-to” schema "How-to" snippets provide step-wise instructions directly in SERPs for instruction-based queries. Understand schema types, errors, and more with ...
SEO basics: 22 essentials you need for optimizing your site Here we’ll take a look at the basic things you need to know in regards to search engine optimisation, a discipline that everyone in your ...
Internal linking is a key SEO tactic for publishers. In this post I’ll look at what it is, why it’s important, and provide some key tips for an effective internal linking strategy.
The rise of voice search is transforming search engines into “answer engines”, which require a different strategy and set of ingredients for success. This strategy has come to be known as AEO, or ...
10 Silent killers that affect your website speed You should be alarmed if your site loads after three seconds. Discover lesser-known causes of website speed killers and the best solutions for them.
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