While a goldfish is said to have a 10-second memory, a dolphin is believed to have a long-term social memory of up to 20 years. Researchers believe this contributes to behaviors like responding in ...

Real time reactions during the CRM Playaz watch party for the Salesforce Connections 25 keynotes, featuring commentary from leading industry voices including Alan Berkson, Liz Miller, Jon Reed, Bonnie ...

Privacy-First Data Access -- Interact, IPG's integrated platform for marketing, will be available directly within marketers' Snowflake environments via the Snowflake Native App Framework, integrating ...

Adobe GenStudio for Performance Marketing, a generative AI application that enables marketers and creatives to create on-brand campaign content for paid social ads, display ads, banners, marketing ...

InnovidXP data integration powers household-level purchase metrics across online, in-app, and in-store outcomes.

PandaDoc, a document management platform provider, has launched PandaDoc CPQ for Pipedrive, a deeply integrated configure, price, quote (CPQ) solution with bi-directional synchronization designed ...

Affinity Solutions, a consumer purchase insights company, is teaming up with Amazon Web Services (AWS) to provide advertisers and publishers with privacy-enhancing controls to access Affinity’s ...

Due to the convergence of data, AI, and analytics technologies, MarTech is moving quickly toward embedding CDP capabilities within broader CX solutions.

AI Agents and AI Trust & Governance are powered by the Five9 Agentic Experience Engine, at the core of the Genius AI Architecture. AI Agents provide flexible, advanced self-service that adapts to any ...

SEG has fused artificial intelligence and sales skill building into Action Selling's 9 Acts sales training and coaching methodology. The new offering allows organizations to shift from one-off ...

Built natively on the Salesforce Platform, Marketing Cloud Next brings agentic marketing to life with actionable data, cross-departmental workflows, and autonomous AI agents embedded across the entire ...