“Captain Morgan is taking Bourbon Street to another level, and as far as legends go, it takes one to know one,” said T-Pain ...

The multi-hyphenate artist discusses living in New Orleans, building businesses, and why every performance is Super ...

New York Giants legend Victor Cruz gave his flowers to Philadelphia Eagles star running back Saquon Barkley, whose drive for greatness inspires him.

When you think of New Orleans, you think Bourbon Street — renowned the the world over for its enduring one-of-a-kind spirit, electric energy, and of course, legendary cocktails. Bourbon Street's most ...

From the classic Old Monk to the award-winning Bacardi White Rum — our pick of bottles of rum in India that are priced at INR ...

Kantar, the world’s leading marketing data and analytics company, has unveiled LaunchEvaluate, an agile post-launch evaluation tool designed to maximise the ...

Diageo, the maker of Guinness stout and Johnnie Walker whisky, scrapped Tuesday a key performance target with President ...

Looking for a new spirit recipe to unwind? In the top-10 selling liquor brands in the United States, rum brands make it onto the list twice. And if Bacardi, Hendrick’s or Captain Morgan is sitting on ...

Unsurprisingly, this brand would rather football fans congregate on a street named for the sugarcane-based spirit The post Captain Morgan and T-Pain are transforming Bourbon Street into ‘Rum Street’ ...

The British group, whose brands include also Smirnoff vodka, Baileys liqueur and Captain Morgan rum, has in recent times been impacted by inflation-suffering consumers swapping its premium brands ...