Samsung's alleged Sam virtual assistant is supposedly one of the most popular smartphone features right now. It all started after various people were able to grab the photos developed by Lightfarm.

Samsung's Sam is a 3D Virtual Assistant who was not even supposed to be an official product of the Korean smartphone maker, but speculations now point to her soon release following a crazy trend ...

The following article sheds light on Samsung’s alleged new digital assistant avatar, “Sam,” and the internet’s obsession with it.

The new Samsung girl, Sam, is the latest hot topic among netizens. Virtual AI assistants are becoming more and more relevant with each passing day.

SAMSUNG appears to be working on a new virtual assistant called Sam for users of its Galaxy smartphone range. Over the weekend, illustration studio Lightfarm shared images of the female character o… ...

Samsung’s alleged design for a new virtual assistant has already inspired tons of cosplay! A company known as Lightfarm Studios quickly caught the attention of fans when they unveiled a series ...

SAMSUNG’S most important sources of income are its smartphones and computer chips. The internet is running wild for an “attractive” virtual AI assistant for Samsung products that … ...

Samsung looks set to reveal a new virtual assistant, called Sam, who has been personalised in some creative 3D artwork, created by Brazil-based agency Lightfarm.