I was just lining up Cliffhanger – the 1993 classic movie, starring Sylvester Stallone – on Amazon Prime Video, as I'd ...

Prime Video now includes ad breaks unless you pay an extra £2.99 each month - something that caused subscribers to launch ...

A federal judge dismissed a class-action lawsuit filed against Amazon by disgruntled customers who alleged the company had ...

Despite initial grumbling from consumers, Amazon introduced ads to Prime Video in January 2024, with ad loads of 2 to 3.5 minutes per hour. "We remain focused on prioritizing ad innovation over ...

S&P Global Market Intelligence Kagan estimates that subscribers to Amazon Prime will hit 128 million by year's end and that ...

This new business isn't just an additional revenue stream. It's a strategic opportunity, and it could significantly reshape ...

A judge has just dismissed, with prejudice, a class action lawsuit brought against Amazon’s Prime Video streamer, alleging that the sudden addition of ads to the service’s video content last year ...

A new report says Prime Video is increasing its ad load to four to six minutes per hour. This doubles the amount of ad time ad-tier users were previously exposed to.

Amazon last year pivoted to making its ad tier the default for its over 100 million subscribers, turning the service into a ...

While Amazon Prime displayed fewer ads than other platforms like Hulu and Paramount+, that’s about to change. According to a new report, Amazon plans to double the amount of ad time on Prime Video.

Nevertheless, more ads on Prime Video are hardly welcome, and the cynic in me does have to wonder whether that six-minute per hour ratio will increase further in the months or years to come.

A lawsuit filed in February 2024 against Amazon on behalf of Prime Video users accused the company of false advertising and deceptive practices over the change by Prime Video to serve ads unless ...