Between seasonal flavors, cross-brand collaborations, and fan voting competitions, many Mountain Dew flavors are now ...

In Mountain Dew's 2025 Super Bowl ad, singer Seal humorously transforms into a literal seal to perform "Kiss from a Lime," a ...

In the extended version of the ad, the 27-year-old takes a swing from a bottle of new Tropical Lime flavored Baja Blast, ...

Analyst Michael Lavery and his team no longer forecast the Hard Mountain Dew launch as an upside catalyst for this year after a slow start for the new product. That is despite Boston Beer (NYSE ...

Those of you who watched the Super Bowl yesterday would have been 'treated to this utterly bonkers ad, which sees the 61-year ...

Invitations to exclusive industry events and research by Danielle Oster , January 31, 2025 ...

DALLAS — The town of Dew, located south of Dallas off Interstate 45, is a tiny town that's been presented with a hard choice. Hard Mountain Dew, a registered ...