Since Costco launched its Kirkland Signature brand, it expanded to offer hundreds of products. Here's how the chain keeps its ...

Retailers like Costco and Walmart are investing in exclusive beer brands as capacity has opened up at brewers across the U.S.

CHICAGO — Consumer packaged goods companies sizing up private label competition need only look ... Next among retailers selling food were Costco Wholesale (34%), H-E-B (33%), Sam’s Club ...

5:16 Costco, Walmart sign on to grocery code ... Panache — tend to be priced lower than their name-brand competitors. Private-label brands are “having their moment,” according to a report ...

Costco is still missing out on the top spot ... The Kirkland brand quality is not by any means diluted just because it is private label,' retail consultant Robert Amster agreed.

Costco takes this private label playbook a step further by making Kirkland Signature its exclusive house label. This goes against conventional retail wisdom employed by competitors like Walmart ...